Service 05
Digital Marketing
You pour budget into channels with no clear line to revenue while sharper competitors take the pipeline — we run campaigns tied to outcomes, measured and sharpened, not vanity metrics.
Overview
What this looks like in practice
Ad spend goes out every month against a dashboard of clicks and impressions. Nobody in the room can say which of those clicks turned into a signed deal, so the budget gets renewed on faith, or cut on a hunch, either way without evidence.
We run marketing that answers one question: is this spend moving the business? Measurement first, tactics second.
Budgets disappear into dashboards of likes and impressions while the pipeline quietly narrows.
Capabilities
What we do
- Channel strategy and measurement — We decide what counts as a win and how it’s tracked before the first dollar goes out, so the number at the end means something.
- Paid search and social campaigns — Campaigns run on the channels your tracking can actually attribute, not the ones that are easiest to launch.
- Landing pages and conversion testing — The page the ad points to gets tested too, since a great ad sending traffic to a weak page is a measurement problem wearing a media-buying costume.
- Content and SEO foundations — Search and content work builds a channel you don’t have to keep paying for every month it runs.
- Reporting tied to outcomes — Reporting shows what moved toward the outcome, not a wall of impressions that happened to occur alongside it.
Deliverables
What you walk away with
- Channel and measurement plan
- Campaign setup and creative direction
- Conversion-focused landing pages
- Monthly performance readout
[CONFIRM: concept/revision-round count included, the actual handoff format, and a real turnaround per deliverable if one can be quoted]
Process
How we work
- 01Align — the outcome that matters — We agree on the one number this spend is supposed to move before choosing a single channel.
- 02Plan — channels, targets, and tracking — Tracking gets built before launch, not bolted on afterward once someone asks where a lead came from.
- 03Launch — campaigns and landing pages — Campaign and landing page ship together, since sending traffic to a page that wasn’t built for it wastes the spend that got it there.
- 04Measure — what actually moved — We look at what actually converted, not what got the most clicks or the most likes.
- 05Sharpen — reinvest in what works — Budget moves toward what the measurement proved worked, and away from what only looked like it did.
For you
Who this is for
Marketers and owners who want spend accountable to revenue, not applause.
Not for you if there’s no landing page or sales process to send the traffic to yet. Spend on channels before the destination converts is spend that never had a chance.
FAQ
Common questions
- Do you guarantee results?
- No honest marketer can. We guarantee rigorous measurement and a clear line from spend to outcome.
- Which channels do you run?
- The ones your audience is on and your tracking can prove — chosen per plan, not by habit.
- What happens after I send this?
- If it’s not a fit, we’ll say so rather than string you along. If it is, you’ll hear from us about next steps.
- What does this cost, and how long does it take?
- [CONFIRM: whether pricing is disclosed pre-contact or kept quote-only, and a typical turnaround range in business days/weeks for a standard engagement]
- What’s not included?
- [CONFIRM: whether engagements are scoped in a written proposal, and how out-of-scope requests that surface mid-project are handled]
Related
Other services
Start
Let’s talk
Tired of vanity metrics? Let’s tie the spend to the pipeline.
Prefer email? sales@cdsportswearusa.com